Equity, Debt, or Bootstrapping? Funding Growth after $1M

Once you’ve hit $1M+, funding conversations start to get real. Do you raise equity and give up a slice of your company? Do you take on debt and keep control? Or do you bootstrap and grow slower but on your own terms? So many questions swirl through your mind, but the answer depends less on “what’s right” and more on what game you want to play.

Equity makes sense if you’re chasing massive scale and need rocket fuel. Debt can work if you’ve got predictable cash flow and want to hold onto ownership. Bootstrapping is the path for founders who’d rather own the whole pie than build a unicorn. The key is knowing your vision for the business, then picking the fuel that matches the journey.

These are the types of conversations we are having inside Founder Farm. Want to get in on the conversation? Reach out to learn more!