How to Increase the Valuation of your Business before an Exit.

In the beginning all you are doing is chasing the revenue, am I right?

Revenue is great, but valuation is where the real payday lives. Buyers aren’t just looking at how much money you’re making—they’re looking at how predictable and transferable it is. If your business falls apart the second you step away, the value tanks. Are all of your eggs in one basket with a top tier client? If so, you’re in trouble! If it runs smoothly with strong margins and recurring revenue, the number shoots up.

So how do you boost valuation? Lock in repeat customers, tighten operations, and build systems that don’t rely on your daily involvement. Clean financials matter too—no mystery expenses, no fuzzy reporting. When an acquirer sees a business that prints cash without chaos, you’ve got leverage. And leverage is how you turn a $5M exit into an $8M one.

These are the types of conversations you can find inside of Founder Farm. Interested?

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Metrics to Track Beyond Revenue

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The Founder’s Shift: Leading People Instead of Doing the Work